In the world of speaking, your voice is your most powerful asset. Yet, it's not enough to simply have a message; you must ensure that message reaches the right ears. This is where selfpromotion becomes not just beneficial, but essential for your growth and success.

Why SelfPromotion Matters

1. Establishing Your Identity: How will people know who you are if you don't tell them? Selfpromotion is about owning your story and confidently sharing it with the world. It's about defining your identity as a speaker and making it known.

2. Educating Your Audience: Your journey, experiences, and expertise are valuable. By sharing them, you educate others on who you are, what you do, and why it matters. This builds credibility and trust among your audience.

3. Identifying Your Audience: To attract the right opportunities, you need to know who you serve and who you want to work with. Selfpromotion helps you articulate your target audience and lets them know you're here to serve them.

4. Sharing Your Journey: Success isn't just about the highlights; it's about the hard moments, the lessons learned, and the perseverance that got you there. By sharing your journey authentically, you inspire others who may be facing similar challenges.

5. Offering Value: Selfpromotion isn't just about promoting yourself; it's about sharing valuable insights, tips, techniques, and lessons learned. This positions you as a thought leader and resource within your industry.

6. Consistency Builds Recognition: If you want to stay top of mind, you must consistently share your story and insights. Regular selfpromotion ensures that your audience remembers you and understands what you bring to the table.

Your Role in SelfPromotion

Imagine if every week, you took intentional steps to share a piece of your journey, a nugget of wisdom, or an inspiring moment. How much closer would you be to achieving your goals? Selfpromotion isn't just an option; it's your job as a speaker.

Embrace Your Power

As a speaker, you have the power to influence, inspire, and enact change through your words. Embrace that power by owning your story, educating your audience, and consistently sharing your successes and challenges. This isn't just about growing your business; it's about fulfilling your purpose and leaving a lasting impact.

Remember, self-promotion isn't about arrogance but authenticity and confidence in your abilities. So, step into the spotlight and shine bright—you owe it to yourself and to those waiting to hear your voice.

Here's to owning your story and embracing the journey ahead.

Here are 20 tips for speakers to share on social media and through email to build their personal brand and connect with their audience:

1. Introduce Yourself Regularly: Share brief updates about who you are and what you do to remind your audience.

2. Highlight Your Expertise: Share insights and tips related to your niche or area of expertise.

3. Share Success Stories: Showcase your successes and milestones to inspire others.

4. Document Your Journey: Share the journey of your career or business growth, including challenges and lessons learned.

5. Offer Quick Tips: Provide actionable tips that your audience can implement immediately.

6. Behind-the-scenes Moments: Give a glimpse into your daily life or preparations for upcoming events.

7. Ask Thought Provoking Questions: Engage your audience with questions related to your industry or niche.

8. Share Client Testimonials: Feature testimonials or feedback from clients or audience members.

9. Promote Upcoming Events: Announce your speaking engagements, workshops, or webinars.

10. Educational Content: Share articles, videos, or podcasts that provide value to your audience.

11. Interactive Polls or Quizzes: Encourage interaction with polls or quizzes related to your expertise.

12. Celebrate Milestones: Mark achievements such as anniversaries, certifications, or collaborations.

13. Share Industry News: Comment on relevant news or trends in your field.

14. Show Your Personality: Share hobbies, interests, or personal stories to humanize your brand.

15. Offer Exclusive Insights: Provide sneak peeks or exclusive content to your email subscribers.

16. Live Q&A Sessions: Host live sessions to answer questions from your audience in real time.

17. Highlight Speaking Tips: Share advice on public speaking, presentation skills, or overcoming stage fright.

18. Feature Guest Posts: Showcase guest posts or collaborations with other experts in your industry.

19. Share Inspirational Quotes: Post motivational quotes that resonate with your audience.

20. Call to Action: Always include a call to action (e.g., visit your website, book a consultation) to drive engagement and conversions.

Consistently sharing these types of content will help speakers build a strong online presence, establish credibility, and connect authentically with their audience.